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Language: en
Pages: 329
Pages: 329
The author focuses on the marketing perspective of the topic and illustrates how women's roles in society have shifted during the past century. Among the key is
Language: en
Pages: 273
Pages: 273
An analysis of how since the end of te 19th-century advertising agencies and their housework product clients utilized a remarkably consistent depiction of house
Language: en
Pages: 256
Pages: 256
Looks at the history of women's fashion advertising in Vogue magazine from the 1890s to the 1990s.
Language: en
Pages: 173
Pages: 173
Between the poles of the Cold War era’s sales promotion standards, print advertising thrived in Greece in the 1960s, particularly as it related to female cons
Language: en
Pages: 338
Pages: 338
This is the first encyclopedia to focus exclusively on the many aspects of the American beauty industry, covering both its diverse origins and its global reach.
Language: en
Pages: 304
Pages: 304
Positioning consumer culture in Canada within a wider international context, Consuming Modernity explores the roots of modern Western mass culture between 1919
Language: en
Pages: 368
Pages: 368
A spirited chronicle of the West's ambivalent relationship with dirt The question of cleanliness is one every age and culture has answered with confidence. For
Language: en
Pages: 1004
Pages: 1004
For the last 150 years, advertising has created a consumer culture in the United States, shaping every facet of American life—from what we eat and drink to th
Language: en
Pages: 384
Pages: 384
This volume includes historiographical surveys of American foreign relations since 1941 by some of the country's leading historians. Some of the essays offer sw
Language: en
Pages: 304
Pages: 304
Modern advertising has changed dramatically since the early twentieth century, but when it comes to food, Katherine Parkin writes, the message has remained cons